Power90 Challenge Tip – Week 12:

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Before you cave and eat such-n-such a food, assess what you’re trading it for. Yes, it tastes good in the moment but at what cost? It will delay you reaching the goals that you claim are so important. It will make you unhealthier. If you do this a lot, you will likely have guilt about it because you’re not doing it in moderation. And you are losing your power of self-discipline, one of the most productive forces on earth. NO FOOD is worth these outcomes.

I’ve heard it said, “Never trade what you want in the moment for what you want most.” Being fit requires being intentional and assessing the trade-offs.

I was in a rough spot with my nutrition and my training was suffering. I reached out to Matthew for some advice hoping he would guide in the right direction. He told me about an accountability group he would facilitate. I accepted the invitation and never looked back. The nutrition plan was very good (tasteful) and being accountable to fitness was great… The people I took this journey with were fantastic and so encouraging. It was exactly what I needed at the time. Thank you Matthew for the experience and believing in me…

BILL C.Louisville, KY

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